The top ten highest-grossing concert tours from the start of this year to the end of summer brought in 2.95 billion dollars, or more than 68 billion crowns in conversion. Just for the sake of it – to pay the current Czech budget deficit, it would have to be done about three times as much.
Even though there are only three female singers in this ranking, they occupy first, second and fifth positions. And it was precisely on those gold and silver bars that after a year the same pair of pop queens appeared again, only one handed over the crown to the other, reports Forbes Magazine compiled the ranking.
Golden Swift overshadowed the others
The differences between the musical rivals are stark. This summer’s champion – singer Taylor Swift – collected one hundred percent more pure tickets than Beyonce’s silver.
See the overall ranking, number of concerts and net profit in the introductory video of the article.
However, it may surprise many that the artists of this ranking took home “only” a third of the nearly three billion dollars raised on their concert tours – 1.05 billion dollars to be precise.
The wide scope of local (for chart stars, for example in the US) or global touring includes not only band members, backing vocalists and dancers, but also crew members, sound engineers, lighting and stagehands, who are also constantly moving from city to city . where they live, they eat and of course also receive a salary. Halls and stages are rented, which is handled by agents and managers, but this also requires promoters and ticket distribution companies. And each piece of this puzzle takes advantage of the sales generated.
The exact figure, or how much total turnover the star has left in net profit, can be seen in the opening video. For the most part, the artists on it—Pink, Elton John, Coldplay, Ed Sheeran, and more—range between a third and a half.
These winning tours generate hundreds of millions of dollars for the economies of these cities
In the case of thirty-three-year-old singer Taylor Swift’s concerts and her Eras Tour, her entire team, including costumes, props and backdrops, moved from stadium to stadium, from city to city on about 90 trucks. But the endless interest of fans of these pop-country celebrities, for example, has added an estimated $320 million to the city of Los Angeles’ economy, according to estimates. Swift played at 56 venues in 20 American states and also visited Mexico.
This year’s ladder winner has also arranged his tickets so that his concert series ends in a profit. On average, a ticket costs $253 (CZK 5,900) and he earns ten to $13 million in one night. About sales. In the end, he earned a net profit of about 40 percent. In addition, he also released a film of his “journey”.
But singers don’t always have to end up in the dark if they’re not careful. For example, Miley Cyrus recently said that she “didn’t make a dime” on her 2014 Bangerz Tour. Therefore, it is important not to rely solely on revenue from tickets, but simply “wrap” the entire line with sponsors, writes Forbes.
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