Agreement on TV rights for women’s World Cup football
The EBU and FIFA have reached an agreement meaning the women’s World Cup in Australia and New Zealand will be televised in five of football’s biggest nations.
This was disclosed by FIFA in a press release.
– The agreement ensures that the women’s soccer World Cup in 2023 will be shown in 34 European countries, the association wrote.
Norway is not included among the 34 countries. NRK and Viaplay have long secured the rights to broadcast the match.
In early May, FIFA president Gianni Infantino threatened “black TV screens” in countries that didn’t scroll up. Over time, the International Football Association became dissatisfied with offers of rights from Europe’s five largest football nations: Great Britain, Spain, Italy, Germany and France.
As of Tuesday evening, the BBC’s head of content Charlotte Moore also came out and explained the situation to the culture and media committee in the British Parliament. There he stated that the national broadcaster was working on a deal, but that they would not allow themselves to be pressured into paying more.
Now, however, FIFA has reached an agreement with the European Broadcasting Union (EBU), under which the BBC and ITV broadcast the championships in England, ARD and ZDF are rights holders in Germany, while France Télévisions, RAI and RTVE broadcast matches in France, Italy and Spanish respectively.
The Women’s World Cup in Australia and New Zealand starts on July 20 and will be played until August 20. (NTB)
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